at last, some useful information on why people donate to charity
Tweet Not too long ago I came across a very interesting report on individual donor motivations and behaviours around charitable giving. Carried out by Hope Consulting, it’s one of the largest surveys...
View Articleseeing is believing – increase donations with project visits
Tweet I’ve always found project visits to be an effective way of improving your success rate with prospective donors. Take donors to see your work – it’s a simple and proven method, but something...
View Articlekevin bacon taught me how to fundraise
Tweet There’s a game called Six Degrees of Kevin Bacon. The idea is that, because Kevin Bacon has worked with so many people in Hollywood, he can be linked to any other actor through six degrees of...
View Article5 tips for increasing the value of donations to your charity
Tweet Don’t have the money for large appeals and campaigns? Not sure how to increase your fundraised income on a shoestring budget? Well, the good news is that charities don’t need to look much...
View Articlevisualizing philanthropy – part 2: presenting fundraising data
Tweet In this second part of our post on data visualization, we take a look at how technology can help non-profits understand and share information about donations. I don’t want to get into data...
View Articlethe 3 essential questions of fundraising
Tweet There are three questions every charity and fundraiser should be thinking about when they’re making the ask to potential donors (e.g. in presentations, applications, emails, etc): Who are you?...
View Articlecapturing the ‘aha moment’ in fundraising pitches
Tweet Many fundraisers regularly pitch to companies, major donors and foundations for donations/grants. It’s often a high stakes situation, with pressure to perform and impress. These presentations...
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